See scan data by campaign and placement
For QR codes saved to an account, analytics connect recorded scan counts to reporting dimensions such as time, location, device, and campaign placement, subject to plan limits.
Reporting setup
Trackable QRCampaign or placement name set
Destination URL confirmed
Scan report window selected
Location and device views reviewed
CSV export ready
QR analytics reporting playbook
Focus on scan metrics that explain campaign performance.
Name each campaign QR
Use clear campaign or placement names before publishing so reports stay readable.
Compare placements
Review scan counts by QR code to see which channels, locations, or offers performed better.
Export scan reports
Use account dashboard views or eligible paid-plan CSV export when teams need campaign results.
Primary report
Scans by code
Compare each QR.
Report window
7-14 days
Use a stable period.
Segmentation
Location + device
Spot patterns.
Export
CSV report
CSV export is available on eligible paid plans: Creator per-QR, Pro and Business account-wide.
Analytics tips
Focus on scan data that helps explain campaign performance.
Check scan count trends
Review daily scan history to see launches, spikes, and slowdowns.
Compare campaign placements
Give each placement its own QR code or tag so performance is easy to separate.
Review location insights
Use broad location summaries to understand where scans are happening.
Review device mix
Device breakdowns help spot mobile behavior and landing page fit.
Export CSV reports
Use eligible paid-plan CSV export to share campaign results or combine QR data with other reports.
Analytics-ready examples
Launch QRs that are easy to measure and report.
Campaign summary
Review total scans and daily trend by QR.
Placement comparison
Compare scans across channels or locations.
Device and location view
See broad location and device patterns.
Reporting CTA copy
Short CTA options for campaigns you plan to measure.
General campaign
Scan for details
Clear copy for campaign pages, offers, and product information.
Placement comparison
Scan this offer
Use distinct CTAs when comparing placements or audiences.
Report download
Scan for the report
Fit for resources where scan counts and exports matter.
QR code analytics questions answered
Everything you need to know about tracking and reporting QR code scans.
What does QR code analytics show?
A QR code analytics dashboard shows scan count, scan history over time, location (country and city), device type, and campaign or placement performance.
How do I track QR code scans?
Scan logging is built in automatically. Save the dynamic QR code to an account to open its analytics dashboard; Free includes 1,000 scans/month and 7 days of history.
What analytics do dynamic QR codes provide?
For dynamic QR codes saved to an account, recorded scans can contribute to aggregate totals, history, country and city, device type, and time-of-day reporting in the dashboard. Analytics are subject to plan limits; Free includes 1,000 scans/month and 7 days of history.
Can I track QR scans by location and device?
For QR codes saved to an account, recorded scan reports can include approximate country and city (based on IP address), device class, and operating system. Analytics are subject to plan limits; Free includes 1,000 scans/month and 7 days of history.
Is QR code scan tracking real-time?
Yes. Scans are recorded as they happen. For saved account QR codes, they appear in the analytics dashboard within about 30 seconds; Free includes 1,000 scans/month and 7 days of history.
Can I export QR code scan reports?
CSV export is available starting on the Creator plan for individual QR codes. Pro and Business plans add account-wide exports so you can pull scan data across every QR code for reporting.
How much scan history is included on the free plan?
The Free plan includes 7 days of scan history at up to 1,000 scans per month. Creator includes 30 days, Pro includes 90 days, and Business includes 730 days of analytics history.
How do I compare QR code campaign placements?
Create separate trackable QR codes or tags for each placement, then compare scan counts, trends, locations, and devices in reports.
Do QR code analytics require a dynamic QR code?
Scan analytics work best with dynamic QR codes because scans route through a trackable link while the destination can still be updated.
Related pages
More QR code tools and analytics guides
Explore trackable QR codes, scan reporting, and dynamic QR code tools.
Ready to launch?
Create a QR code you can measure.